AVOID DECEPTIVE GREENWASHING TACTICS
Despite claims made by various sources, it is imperative to discern the truth regarding sustainability claims in the textile industry.
Bamboo viscose and bamboo rayon, often marketed as environmentally conscious alternatives, are not aligned with genuine eco-friendly practices.
In contrast, Lyosure bamboo material stands as a beacon of authentic environmentalstewardship and ethical production.
PROUDLY AUSTRALIAN OWNED AND OPERATED
LYOSURE emerges as a transformative solution, addressing prevalent concerns associated with conventional bamboo-based textiles, notably bamboo viscose and bamboo rayon.
GREENWASHING AWARENESS
The prevalent practice of greenwashing, where in products are falsely advertised as eco-friendly, necessitates a critical examination of sustainability claims.
While bamboo cultivation holds potential as a sustainable resource under specific conditions, the manufacturing processes of bamboo viscose and bamboo rayon involve the utilisation of hazardous chemicals during the pulping stage.
These chemicals pose significant environmental risks, contributing to adverse ecological impacts and endangering the health and well-being of workers involved.
ETHICAL AND SUSTAINABLE PRODUCTION
LYOSURE distinguishes itself through the conscientious use of environmentally safe substances.
Our manufacturing process adheres to stringent environmental standards, exemplified by our closed-loop manufacturing system, which recycles over 90% of the water used in previous production cycles.
DISTINGUISHING FEATURES OF LYOSURE BAMBOO MATERIAL
Unlike bamboo viscose, LYOSURE bamboo material offers a distinct tactile experience. Its non-slippery texture and luxuriously soft feel epitomise comfort without compromising environmental integrity.
SUPPORT GENUINE ENVIRONMENTAL INITIATIVES
For those committed to preserving our planet, we encourage your support of LYOSURE through our trusted partner, www.zeropants.life. Together, we can champion authentic sustainability and elevate consumer awareness.
JOIN THE MOVEMENT
The proliferation of misleading marketing tactics surrounding bamboo viscose and bamboo rayon underscores the urgency of our collective action. By spreading awareness and advocating for genuine eco-friendly alternatives, we empower consumers to make informed choices that align with environmental preservation.
CALL TO ACTION
We invite environmentally-conscious businesses to join us in embracing LYOSURE and contributing to a sustainable future. Together, we can foster positive change and mitigate the detrimental impacts of deceptive greenwashing practices. Together, lets pave the way for a greener, more sustainable future.